After playing around with the layouts for my magazine spread I had gained some inspiration for what I wanted the adshel advertisements to look like. I wanted to make sure both of my designs keeps within the same style guidelines of each other not only to make it look more professional, but also so people will recognise iWonder as a brand instantly. Below I have included many screenshots of me creating the posters – I figure this is an easier way of showing you my design process as a pose to explaining with words.
I used Adobe Photoshop to create these, you can click on the images to enlarge them. ALL IMAGES ARE MINE.
I origionally planned to do something creative with the question mark of the iWonder logo, but the reason I created my own circle logo from the question mark instead is because I think just using the question mark as it is would’ve been not only a little obvious, but I would’ve felt like I cheated haha.
I am not sure these ads entirely fit the ‘one glance explains it all’ criteria for adshells – I have already shortened the original iWonder phrases so that they are easier to read from a distance and in a short space of time. To try and address this issue (though it isn’t particualy an issue as they will be a lot bigger and easier to read anyways) I have played around with a couple of other designs, see these below:
The final two designs are the ones I like the best because of their simplicity and because they are really easy to read and grasp while still making people ‘wonder’ because of the picture. The photos I have used are below: THESE ARE MY OWN PHOTOS, STYLING, HAIR, MAKEUP ECT
I shall be designing the rest of my project in the same style